Franchise FAQ

how to apply for a whataburger franchise

by Coralie Kshlerin V Published 2 years ago Updated 1 year ago
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How to open a Whataburger franchise?

  1. Ensure you have adequate capitalization. In order to open the Whataburger restaurant, you must have liquid capital required of $1,200,000
  2. Appreciate the investment required for a restaurant franchise. ...
  3. Evaluate your prior experience and strengths. ...
  4. Assess market availability. ...
  5. Submit your application. ...
  6. Receive approval & opening your Whataburger franchise. ...

Full Answer

How much does it cost to buy a Whataburger franchise?

Today, Harmon’s son, Tom, runs the company and invites employees and franchisees to become “Family Members.” The total investment required to open a Whataburger restaurant is $1.2 million. Initial franchise fees are not available.

How many Whataburger locations are there?

A huge Whataburger franchise chain, which now incorporates 700 enterprises worldwide, started from a small fast food restaurant in 1950 in Texas. From the very beginning the restaurant has been getting a lot of loyal customers due to their mouth-watering burgers.

Is Whataburger a family-run business?

The trouble with being a family-run business is that you often need to be family to be in the business. This is true of this burger chain too, as back in 2001, a man named Theldon Branch made headlines because he was the first franchisee to open a Whataburger in over a decade.

What is the history of Whataburger?

Harmon Dobson, an adventurous and determined entrepreneur, opened the first Whataburger restaurant on Ayers Street in Corpus Christi, Texas. His single goal was to serve a burger that was so big it took two hands to hold it, and would inspire customers to exclaim, “What a burger!”

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How much does it cost to open a Whataburger franchise?

$1.2 millionWhataburger Franchise Cost / Initial Investment / Whataburger Franchise. The total investment required to open a Whataburger restaurant is $1.2 million. Initial franchise fees are not available.

Can you get a franchise for Whataburger?

To apply to be a Whataburger franchise operator, you're required to have $5,000,000 in liquid assets and a net worth of $12.5 million. The estimated initial investment to open a traditional Whataburger is $1,200,000. Take our 7-minute franchise opportunity quiz to find out if Whataburger is right for you.

Who owns Whataburger franchise?

WhataburgerTypePrivateRevenue$2.698 billionOwnerFamily owned by Tom, Lynne and Hugh Dobson Majority Owned (August 8, 1950–June 14, 2019) Minority Owner (June 14, 2019- Present) BDT Capital Majority Owner (June 14, 2019–present)Number of employees43,000 as of December 2021Websitewhataburger.com10 more rows

Is Whataburger profitable?

Based on the median sales provided by Whataburger franchise locations, at an average of a 15% profit margin, it will take around 5.5 years to recoup your investment. This is similar to other franchise opportunities.

What does a Taco Bell franchise cost?

Franchising fees for Taco Bell range between $25,000 and $50,000, which also varies depending on the type of Taco Bell unit you open. Taco Bell requires potential franchisees to have a net worth minimum of around $1.5 million in assets and cash liquidity around $750,000.

What is the cost of McDonald's franchise?

The Franchise fee of McDonald's goes for around 30 lakhs INR; however, this fee is also attached with a 4 % monthly royalty fee as service fees to the brand. The actual investment amount differs, a business owner needs to keep a rough estimate of around 6 to 14 Crores.

Who owns the most Whataburger?

The Dobson family made the majority of their money from the Whataburger franchise. In 2015, they were named one of America's richest families by Forbes with an estimated net worth of $1billion. Tom Dobson serves as chairman while his siblings sit on the Whataburger board.

Does Mahomes own Whataburger?

The first Whataburger location owned by Kansas City Chiefs quarterback Patrick Mahomes is ready to open its doors. The restaurant, located at 10780 Parallel Parkway near the Legends Outlets in Kansas City, Kansas, will open at 11 a.m. Tuesday.

What is the cost of a Starbucks franchise?

What are the Financial requirements for a Starbucks licensed store? You need to pay the licensing fee of between $50,000 – $315,000 and you must have over $1,000,000 in liquid assets to be considered for a licensed store by Starbucks.

Who makes more money Whataburger or Chick-Fil-A?

Of the top 3 common jobs between the two companies, Chick-fil-A salaries averaged $1 higher than Whataburger.

How much money does a fast food restaurant make in a day?

Fast Food Restaurants It has lower overhead costs compared to most restaurants. Since fast food restaurants have high customer volumes, they make higher profit margins. How much profit fast food restaurant makes also depends on the day. On a typical day, they can make around $10,000 and $12,000 and above on busy days.

How much do fast food chains make a year?

Fast food restaurants in the U.S. earned $278.6 billion in revenue in 2021. Led by market heavy-hitters such as McDonald's, Starbucks, Taco Bell, and Chick-Fil-A, the industry has adapted to the changing times and clearly continues to attract customers despite the COVID-19 pandemic.

What is the cost of a Starbucks franchise?

What are the Financial requirements for a Starbucks licensed store? You need to pay the licensing fee of between $50,000 – $315,000 and you must have over $1,000,000 in liquid assets to be considered for a licensed store by Starbucks.

Who is the new owner of Whataburger?

More Videos. Whataburger is a Texas treasure with a twist of Chicago. It's been nearly three years since Chicago company, BDT Capital Partners, LLC, took over the fan favorite.

How much was Whataburger sold?

$1.4 billionsold to Chicago private equity firm Pritzker Group in April 2018 in a deal reportedly valued at $1.4 billion.

How many Whataburger locations are there?

There are 911 Whataburger stores in the United States as of October 03, 2022. The state with the most number of Whataburger locations in the US is Texas, with 716 stores, which is about 79% of all Whataburger stores in the US.

What is whataburger in Texas?

It is also known as the Texas icon. Whataburger is sometimes confused with What-a-burger, which was opened by a Virginia Entrepreneur, Jack Branch. Surprisingly, they both were unaware of their alike names for quite a few years.

Why did Dobson start Whataburger?

Dobson started this franchise after trying his hand on many other jobs. Then the idea of opening a burger outlet came to his mind. Then he started giving burgers and hamburgers in colorful wrapped papers. Although, Dobson faced a little difficulty in getting 5-inch bun for his hamburger and burger because none of the bakeries was baking such buns at that time. Whataburger started expanding in even the smallest towns. Whataburger started its business by earning just fifty dollars on the first day and then within a few months, it became a grand success.

What is included in Whataburger breakfast?

Not only burgers, but Whataburger also serves a wide variety of breakfast that includes taquitos, Jalapeno cheddar biscuit, pancakes, honey butter chicken biscuit, sandwiches, and many more. These other items are as mouth-watering as their burgers or maybe more than that.

When did Dobson and Burton open their first store?

Dobson and Burton opened their first store at Corpus Christi in 1950, with a simple motive to serve the best burger to the customers. They achieved their motto and their restaurant got popular. The “Whataburger” trademark was granted to Dobson by the Texas Secretary of State Office. It is also known as the Texas icon.

Does Burton have Whataburger?

Both agreed that Burton will have all the franchise rights to all Whataburgers in San Antonio. Then Whataburger faced its challenges and the menu items kept on changing. But the chain kept on increasing and the Whataburger franchise started to be found in a lot of States.

Is Whataburger a franchise?

The high standard set by Whata burger, for which its customer remain loyal for it can never be compared with any other franchise. This franchise sets a remark for other burger franchises. Even though some franchises tried to give competition to Whataburger, they failed to have such.

Is it easy to open a franchise?

Opening a franchise is not as easy as playing games. Your everything remains at stake. Your reputation, money, etc. It is wise to invest in a company like Whataburger. Because you need to be very sure before starting a franchise. Whataburger is such a customer-friendly restaurant. Each day’s crowd depicts the fan base of Whataburger.

How much does it cost to open a Whataburger?

The total investment required to open a Whataburger restaurant is $1.2 million. Initial franchise fees are not available.

What is a Whataburger?

Whataburger is a regional restaurant chain in the American South and Southwest specializing in one thing: burgers. Known for its red-and-white striped A-frame roofs, Whataburger has expanded to 700 restaurants, and its menu has expanded, too, now offering the Justaburger, the Whatacatch fish sandwich, the Whatachick’n chicken sandwich, and taquitos.

How many locations does Whataburger have?

He was right, as proven by the growth of his small hamburger stand into a company with 700 locations spanning 10 states, and annual sales of $1 billion. Whataburger is not to be confused with “What-A-Burger,” a group of restaurants in mid-Atlantic states.

What time does Whataburger serve breakfast?

Whataburger has also expanded to offer a breakfast menu with breakfast sandwiches, and serves breakfast through a wide 12-hour period, from 11 p.m. to 11 a.m., catching the niche market of late-late-night breakfast seekers. Start your business!

Where is Whataburger located?

The original Whataburger restaurant is in Corpus Christi, Texas, where it was originally headquartered, but has since moved operations to San Antonio, Texas. Whataburger, which was founded in 1950 by Harmon Dobson, is still family-owned and operated.

Who is the founder of Whataburger?

Harmon Dobson, an adventurous and determined entrepreneur, opened the first Whataburger restaurant on Ayers Street in Corpus Christi, Texas. His single goal was to serve a burger that was so big it took two hands to hold it, and would inspire customers to exclaim, “What a burger!” The restaurants have retained their reputation for great burgers, making each one to order with 100% pure American beef and sides like grilled jalapenos, extra bacon, and thick layers of cheese. Today, Harmon’s son, Tom, runs the company and invites employees and franchisees to become “Family Members.”

Is Whataburger a franchise?

Whataburger is listed in the Franchise Directory under the Food category.

How much does it cost to start a Whataburger franchise?

Some websites will tell you that it will cost you $1.2 million to start a Whataburger franchise, but that’s just speculation because you’ll notice that the royalty fee is missing and so is the advertising fee, the term of agreement, the renewal fee and both the initial investment and the initial franchise fee.

What Does a Whataburger Franchise Cost?

The trouble with being a family-run business is that you often need to be family to be in the business. This is true of this burger chain too, as back in 2001, a man named Theldon Branch made headlines because he was the first franchisee to open a Whataburger in over a decade. Searching the internet to learn more about franchising under Whataburger may leave you stymied for that reason alone because the information just isn’t public.

Who owns Whataburger?

Whataburger: The Basics. In 1950, this San Antonio-based chain was founded by Harmon Dobson and Paul Burton, and until June 2019, it was family owned. Now, its majority ownership is held by Chicago-based BDT Capital Partners, but the Dobson family remains involved. In the seven decades this company has been slinging out burgers, ...

Where is Whataburger located?

Until now, Whataburger has been primarily based in Texas, where 670 of its 820 locations are found, with the others being in Alabama, Arizona, Arkansas, Florida, Georgia, Louisiana, Mississippi, New Mexico and Oklahoma.

How Much It Costs to Open a Whataburger Franchise

Just how much does it cost to open a Whataburger franchise? The basic answer is $1,800,000 for an average size location. These costs can vary from as low as $1,500,000 to $2,000,000.

Cost Per Whataburger Location

To make your restaurant a success, you need to have a steady flow of customers. For this to happen, you will need to know the average cost per Whataburger location.

Why Open A Whataburger Franchise?

Whataburger has been around since 1950. It is known for its delicious burgers and world-famous onion rings. This restaurant also offers breakfast, lunch, and dinner items that are served all day long.

Is This Franchise Right For You?

If you are hardworking, independent, and driven to succeed, this may be the right option for you. This franchise is perfect for those who know how to work their way around a restaurant and can handle themselves in high-pressure situations.

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Brand History

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Dobson started this franchise after trying his hand on many other jobs. Then the idea of opening a burger outlet came to his mind. Then he started giving burgers and hamburgers in colorful wrapped papers. Although, Dobson faced a little difficulty in getting 5-inch bun for his hamburger and burger because none of the …
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Why Whataburger Franchise Over Any Other Franchise?

  • Opening a franchise is not as easy as playing games. Your everything remains at stake. Your reputation, money, etc. It is wise to invest in a company like Whataburger. Because you need to be very sure before starting a franchise. Whataburger is such a customer-friendly restaurant. Each day’s crowd depicts the fan base of Whataburger. The high standard set by Whataburger, for whi…
See more on businessmaza.com

Eligibility Criteria

  • The most important need to have before having a Whataburger franchise isgood net worth and vacant land. You should also havegood managerial skillsbecause having such an outlet where the customer number is more, you need to have a good team with you. You should also be confident while presenting your idea about the investment before the Whataburger ...
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Whataburger Franchise Cost

  1. An investment of $1,200,000is a must join Whataburger franchise.
  2. You also need to have a place to start the franchise.
  3. No Royalty feein Whataburger franchise like mentioned earlier.
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Contact Information

  • You can reach out to them by visiting theirofficial website, www.whataburger.com and then selecting “Contact Us” Or by the given address: 300 Concord Plaza Drive, San Antonio, TX 78216
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