Franchise FAQ

why franchises are good

by Marlon Weber II Published 1 year ago Updated 1 year ago
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Why franchising is a good idea

  1. Easy to start When it comes to starting a business, purchasing a franchise is a turn-key solution that provides you a quick and simple start up. ...
  2. Comes with support Unlike starting a business from scratch, you won’t be alone when you purchase your franchise. ...
  3. Different models to choose from ...
  4. Lower risk than starting a business from scratch ...
  5. Potential for high profits ...

Advantages of buying a franchise
You don't necessarily need business experience to run a franchise. Franchisors usually provide the training you need to operate their business model. Franchises have a higher rate of success than start-up businesses. You may find it easier to secure finance for a franchise.

Full Answer

What are five advantages of buying a franchise?

Five advantages of buying a Franchise

  1. The Power of the Franchisor’s Brand. The first thing franchises offer franchisees is a strategic identity that is not only effective, but it also has a cumulative market impact.
  2. Advertising Programs. Advertising can be one of the biggest expenses for any new business and for a good reason. ...
  3. Opening and Operating Experience. ...
  4. Reputation. ...
  5. Support. ...

What are the pros and cons of a franchise?

  • History of Franchising
  • How Does Franchising Work?
  • Pros of Franchising 1. Reduced Risk 2. Improved Valuations 3. Discover Better Talent 4. Increased Profitability 5. Capital
  • Cons of Franchising 1. Less Control over Managers 2. Restricted Innovation 3. Risk of Bad Reputation 4. A Weaker Community
  • Conclusion

What are benefits in purchasing a franchise?

The Pros And Cons Of Buying A Franchise

  • Proven Concept: With a franchise investment, you know that you’re investing in a business that has already been successful. ...
  • Brand Recognition: Consumers tend to trust brands that they know, and are often more likely to use them. ...
  • A New Industry: You can literally enter into a whole new industry through franchising without having to go back to school. ...

More items...

What are the advantages and disadvantages of franchising?

Advantages and disadvantages of franchising. The primary advantages of franchising from the perspective of the franchisee are the provision of a recognizable consumer brand, tested product and service concepts, technical assistance in the areas of site selection, facility construction and interior design, training, marketing support, and financial controls.

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Successful business model

Starting your own business from scratch comes with a lot of unknowns. As a result, a large number of companies fail within the first year of operation. This is caused by either investing in an unprofitable business model, poor execution of a business plan, or unknown factors that cause disastrous effects.

Instant brand recognition

One of the biggest challenges that new independent businesses face is attracting customers and growing a loyal customer base. You will need a good market penetration strategy which often involves a marketing and advertising roadmap to increase brand awareness.

Business assistance

Starting a business and becoming your own boss is an appealing idea to many people, but running a business is more complex than it looks, especially when you’re doing it alone.

Higher success rate

Independent businesses are subject to relatively high rates of failure compared to franchises. According to research, only 80% of small businesses survive their first year, and only 50% of businesses survive long enough to reach their fifth fiscal year.

Lower costs, higher profits

Many entrepreneurs are often put off by the seemingly high upfront cost of buying into a franchise, but in hindsight, franchises are much more cost-effective compared to independent businesses. Budgeting for a start-up can be very challenging because of the trial and error approach.

What is the benefit of franchising?

Independent business owners can join local business associations or trade groups to network and discuss common problems--but who knows more about your business than someone who's also doing it? Peer support from fellow franchisees is an invaluable benefit of franchising. Since each franchisee has an exclusive territory, cooperation is not only possible, but is built into the franchising business model through annual conferences, regional meetings, intranet sites, and daily phone calls where franchisees can share tips, ask for help, and gain from the experience of older franchisees.

What does franchising provide after opening?

After opening, any franchisor worth its salt will provide not only ongoing technical training (new haircutting styles, new tax rules, new equipment, new technologies, etc.), but also mentoring and career growth opportunities for its franchisees. This can include resolving daily problems, marketing more effectively, and hiring, training, and retaining employees. Franchisees and their managers also benefit from business coaching and training--lifetime skills that are transferable to any other franchise or any other business.

What does franchise fee buy you?

Another thing your franchise fee buys you is the right to an exclusive territory, designed to provide a sufficient number of the right kind of customers for your investment to succeed. Franchisors generally are reluctant to award territories too large for a franchisee to serve adequately (and because they want to sell as many as they can, within reason), the smarter ones will err on the side of awarding territories that give their franchisees the best chance of success.

What is franchising for yourself?

As the truism says, franchising is about being in business "for yourself, not by yourself.". For those new to the franchise business model, the notion of writing a large check at the outset (the franchise fee) and another every week or month (the royalty) may seem strange, objectionable, or even a deal-breaker.

How long does it take to become a franchisee?

In fact, they need franchisees to succeed. That's why intensive training is included in the franchise fee. It can take days or weeks, depending on the brand. Prior to opening for business, franchisees are trained in all the brand's specifics, from cash registers and point-of-sale systems to brand identity and culture, sales and marketing, and everything and anything that makes that brand unique. They also benefit from instruction in business, technical, financial, and management skills.

Why is franchising important?

From new restaurants and retail stores to products and services that make life easier, innovation is a key ingredient in success (as is consistency). But, as noted above, new businesses are prone to failure, and most new ideas take time to catch on. Franchising allows entrepreneurs to plug into a proven, successful idea and operating system, and focus their efforts on running the business, rather than on adjusting it in midstream. The wheel's been invented, perfected, branded, and marketed. As a franchisee, it's time to roll.

What are the drawbacks of franchising?

These include lack of independence (no Lone Rangers, please), inflexibility (franchisees must follow the system), and the risks associated with the brand's overall performance. For instance, if some franchisees run a sloppy operation, it reflects poorly on the entire brand; if one restaurant makes headlines for customers falling ill, it can hurt sales nationwide for months or years.

How much does it cost to own a Popeyes franchise?

The basic requirements for owning a Popeyes franchise is a net worth of $500,000 , of which $250,000 must be liquid. After that requirement is met, AFC Enterprises has several franchise fees, including a $7,500 development fee per restaurant, a $30,000 franchise fee per restaurant, a royalty fee of 5% of gross sales and an ad fund that takes 4% of gross sales. These fees don't address other project costs, such as the $330,000 to $420,000 required for a building, $150,000 to $170,000 in equipment costs, and signage, which can run from $15,000 to $30,000.

How much does Applebee charge for franchise?

There is also a $40,000 franchise fee per restaurant, a royalty fee of 4% of gross sales, as well as an advertising fee that is not less than 3.5% of gross sales.

How much does Jack in the Box franchise cost?

Jack in the Box franchisees pay an initial franchise fee of $50,000 per location, which carries a 20-year term. There is also a $25,000 area-development fee per location. The company charges a royalty fee of 5% of gross sales and a separate marketing fund contribution of 5% of gross sales.

How much does it cost to franchise a Tim Hortons?

franchise will vary between $337,000 to $439,800 for the equipment cost; $2,400 to $34,000 for real property cost; and a franchise fee of $35,000. There are also required pre-opening expenses that range between $47,000 to $88,400. Tim Hortons says there are also several ongoing fees, including a weekly royalty of 4.5% of a restaurant's gross sales, a rent fee equal to 8.5% of monthly gross sales and a monthly advertising fee of 4% of gross sales.

How much is Tim Horton's franchise revenue?

Franchise-related revenue accounted for about 29% of Tim Horton's $643.5 million in total revenue last quarter. Franchise revenue totaled $189 million, with nearly $168 million from rents and royalties and $21 million from franchise fees. That compares with $454.5 million from company-owned locations.

How many Tim Hortons are there in Canada?

As of April 3, Tim Hortons counted 3,169 restaurants in Canada and 613 in the U.S. Almost all of the company's restaurants are franchised. The company also has 274 self-serve licensed locations in Ireland and the U.K.

What is a pizza inn?

: Pizza Inn is primarily a franchisor and food and supply distributor to restaurants operating as Pizza Inn. In addition to buffet and delivery/carryout stores, Pizza Inns are found in convenience stores, college campus buildings and airport terminals.

What happens when you go global?

When you go global, your market share automatically increases manifold. Even with local franchises, franchisees are generally well established in the community and that gives them an edge in gaining more customers for your company. This cannot be said for company’s own employees. So, franchisees can get better business for you at a local level and of course, at an international level as well if you go global.

Is franchising a DNA replication?

You copy-paste a tried and tested formula and the franchisee takes it from there without much expenditure of resources from your end . So it goes without saying that franchised networks can expand more rapidly than company-run networks. With the franchise plan in action, you will be free to expand geographically without the major problems of money, managers and human resource.

What are the advantages of franchises over small businesses?

One obvious advantage that big businesses have over small businesses is their access to increased buying power. The franchise may buy large amounts of inventory and equipment on behalf of their franchisees, meaning you’ll obtain these important assets at a reduced cost.

How do franchises promote their business?

Although you as a franchisee may be required to invest a certain amount of time and resources in marketing and advertising (more on that next), the franchises themselves will promote your business via nationwide campaigns that are broadcast on TV, radio, and online.

What happens when you buy a franchise?

When you agree to buy a franchise, you’ll no doubt sign a contract such as a Franchise Disclosure Agreement, which lists all the things you can and cannot do as a franchisee. Break one of those many requirements and you could lose your business altogether.

How much does it cost to buy a franchise?

The biggest barrier to buying a franchise is, of course, the price tag: The exact costs vary depending on the franchise, but some franchise fees are hundreds of thousands of dollars , and overall investment can easily top $1 million. Some may “only” be tens of thousands of dollars, but even that is a sizeable investment for most people. Then there are royalty fees and other startup expenses.

What is the most difficult part of owning a business?

The most difficult part of owning a business arguably comes in the startup stage, where you have to write a business plan, conduct market research, create a minimum viable product, test that product, and then scale (if testing goes well, that is). Buying a franchise helps you skip this section: The system has already been tested and proven to work. It’s now up to you to apply their system to your market.

Is a franchise a success?

Whereas starting a business often comes with a lot of unknowns, a franchise is proof of a successful model already in motion. That doesn’t mean that buying a franchise equals instant and sustained success. In fact, the mythical “statistic” that says that franchises are less likely to fail than other businesses is just that— a myth.

Is buying into a franchise higher than starting a business?

As mentioned above, the costs of buying into a franchise are high—in some cases, markedly higher than they would be if you started your own business. The franchise fee alone may be out of your reach, and if it isn’t, it will take up a severe chunk of your liquidity.

Why Do We Watch Franchise Movies?

We pull into a town we've never been in and we want a place that's quick, affordable, and has clean bathrooms. There's two choices, Pete's Burgers and McDonalds. Which one are we going to pick? Well, sometimes you may feel adventurous, but most of the time, you're going to go with the franchised restaurant. You're familiar with the menu, you're familiar with their business. There's a sense of security there, and you know what, maybe you like their food. At the very least, you have an expectation that the food and bathrooms are going to be of a certain quality.

Why do so many movies belong to franchises?

So, why do so many movies these days belong to franchises? It's simple, follow the cash flows. Investors know that a movie with brand recognition is more likely to succeed than a standalone film. Just like a McDonalds enters a new market with brand recognition and scale and a mom and pop has to build such recognition and scale, non-franchised movies have to work that much harder for their buck. That doesn't mean franchised movies are always successful. Toofab.com put together a list of some notable recent box-office failures such as Fantastic Beasts: Crimes of Grindelwald, The Predator, and Solo: A Start Wars Story.

Is Black Panther a new series?

Now, one of them was Black Panther. Yes, it's a new series, but it falls within the hyper-successful Marvel universe. The Marvel Cinematic Universe began with Iron Man in 2008 at a time when Marvel was in a financial bind. We're now 21 movies into the Universe, with no sight of a finality anywhere.

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