Franchise FAQ

are best western hotels franchise

by Santos Reynolds Published 1 year ago Updated 1 year ago
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Best Western International, Inc. owns the Best Western Hotels & Resorts brand, which it licenses to over 4,700 hotels worldwide. The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America. The brand was founded by M. K. Guertin in 1946.

Full Answer

Is best Western owned by Best Western?

Best Western International, Inc. owns the Best Western Hotels & Resorts brand, which it licenses to over 4,500 hotels worldwide. The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America.

How much does it cost to buy a Best Western franchise?

How much does a Best Western hotel franchise cost? The cost of a Best Western franchise is relatively low at £47,000, while the total minimum investment amounts to around £420,000, with a reservation cost of £225,000. This is generally a third or half the cost of other major hotel chain franchise fees.

How long has Best Western been in the hospitality industry?

Celebrating more than 70 years of hospitality, Best Western’s global network of hotels offers accommodations for all types of travelers. Whether traveling for business, planning an affordable family vacation or looking for luxurious destinations, Best Western has a hotel for you.

How many Best Western hotels are in the US?

Best Western. Best Western International, Inc., operator of the Best Western Hotels & Resorts brand, operates over 4,100 hotels and motels worldwide. The chain, with its corporate headquarters in Phoenix, Arizona, operates more than 2,000 hotels in North America. The brand was founded by M.K. Guertin in 1946.

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Is Best Western a chain or franchise?

Best Western Hotels and Resorts is a hotel chain that originated in America and subsequently spread around the world. The company has over 4,200 hotels worldwide, each one independently owned and run.

Are Best Westerns a franchise?

All of the Best Western Hotels are independently owned and operated by those that have bought into the franchise. Best Western believes that different owners uniting in shared promotion of their properties will ultimately lead to more substantial profits.

Are Best Westerns individually owned?

Member-Owner Benefits As a membership association our hotels are independently owned and operated, and each member-owner has a voice in the operation of the company. Because Best Western believes independent hotel owners that unite to promote their properties can increase profitability.

Is Best Western part of a hotel chain?

BWH Hotel Group is a leading, global hospitality network comprised of three hotel companies, including WorldHotels® Collection, Best Western® Hotels & Resorts and SureStay Hotel Group®. This creates a global network across every chain scale segment, in over 100 countries and territories worldwide.

What are Best Western franchise fees?

What is the Best Western franchise fee? Keep in mind, there is also an initial Best Western franchise fee of $54,000 that is included in the initial investment amount of $573,050 to $26,594,338.

Who owns the Best Western franchise?

Cuculic leads the parent company, BWH Hotel Group®, which is comprised of Best Western Hotels & Resorts, SureStay Hotel Group®, and WorldHotels™ Collection. He oversees the company's global portfolio of 18 dynamic brands, which boasts approximately 4,700 hotels across all chain scale segments.

What is the difference between a Best Western and a Best Western Plus?

What is the difference between Best Western and Best Western Plus? Best Western Plus is slightly more upscale than Best Western. Most of the differences lie in the exterior décor, quality of the common areas, and slightly newer guest rooms.

Is Best Western a part of Marriott?

Best Western Plus, Marriott Acquired.

How is Best Western a non profit?

The Phoenix-based association has more than 2,400 properties in North America and over 4,000 worldwide. Unlike other chains, Best Western works as a non-profit operation, collecting fees upfront for licensing the brand. Each owner is considered a member of the association and independently operates the hotel.

Who Is Best Western partners with?

Among the Best Western Airline partners are:Air Canada Aeroplan.Aer Lingus Aerclub.Air France Flying Blue (6,000 Best Western points for 1,000 miles).Delta SkyMiles.Southwest Rapid Rewards (5,000 Best Western points for 1,200 Rapid Rewards points).

Which hotel chains are owned by Hilton?

Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton Hotels, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton, ...

Are Best Western hotels good?

1 in the Economy segment in the 2021 North America Hotel Guest Satisfaction Study – marking the second year in a row the brand has ranked No. 1; and Best Western Premier has been ranked No. 2 in the Upscale segment in the J.D. Power 2021 North America Hotel Guest Satisfaction Study.

Is Best Western owned by Marriott?

Best Western Plus, Marriott Acquired - hotelbusiness.com. Best Western commissioned a study on guest loyalty.

How many properties does Best Western have?

Best Western® Overview. Best Western Hotels & Resorts, headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of approximately 4,700† hotels in over 100† countries and territories worldwide.

Is Holiday Inn Express a franchise?

Holiday Inn offers a globally recognized hospitality franchise with multiple brand formats, all under the corporate flag of IHG, which has nearly 6,000 hotels approaching nearly 1,000,000 guest rooms worldwide.

Which is the best hotel stocks to buy?

Best Value Hotel StocksPrice ($)Market Capitalization (Market Cap) ($B)Sonder Holdings Inc. (SOND)1.870.4Wyndham Hotels & Resorts Inc. (WH)64.595.8Choice Hotels International Inc. (CHH)112.756.3

Who owns Best Western Hotels?

The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America. The brand was founded by M.K. Guertin in 1946. As of May 2019, David Kong is the president and CEO of Best Western and Dorothy Dowling is the chief marketing officer.

What is Best Western International?

The company has since been known as Best Western International. In early 2007, Best Western Australia took over the rights to operate Best Western properties in New Zealand from the previous company, the Motel Federation of New Zealand.

How many rooms did Best Western have in 1963?

By 1962, Best Western had the only hospitality reservations service covering the entire United States, and in 1963, was the largest motel brand in the industry with 699 member properties and 35,201 rooms.

Where did the name Best Western come from?

Best Western Plus in Hong Kong. The name "Best Western" originated from the fact that most of the chain's original operators were west of the Mississippi River in the United States.

When did Best Western start operating in Mississippi?

In 1964 , Best Western launched an expansion effort of its own operations east of the Mississippi under the name "Best Eastern" for those properties with the same typeset and Gold Crown logo as "Best Western.".

When did Best Western get the Gold Crown?

By 1967, the "Best Eastern" name was dropped and all motels from coast-to-coast got the "Best Western" name and Gold Crown, a move that would further enhance an already successful marketing brand into the "World's Largest Hotel Chain" by the 1970s.

When did Best Western expand?

In 1964, Canadian hotel owners joined the system. Best Western then expanded to Mexico, Australia, and New Zealand in 1976.

What is Best Western partnership?

Best Western partners with organizations that share our values and commitment to providing an excellent customer experience. The brand’s partnerships with AAA ® /CAA ®, and Google Street View highlight just a couple of the ways we provide travelers with exciting ways to interact with Best Western. The brand has also partnered with Google Street View to create the Best Western Virtual Reality Experience - enabling travelers to view guest rooms, hotel lobbies and amenities prior to arriving at a property. Through this partnership, Best Western became the first major company of its size and scale to launch this cutting-edge technology - setting a new industry standard for how virtual reality can be used to enhance the customer experience.

Where is Best Western located?

Best Western. Overview. Best Western Hotels & Resorts, headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of approximately 4,700 † hotels in over 100 † countries and territories worldwide. Best Western offers 18 hotel brands to suit the needs of developers and guests in every market: Best Western-branded hotels ...

When did Best Western refresh?

After the completion of a successful, award-winning brand refresh in 2015, Today’s Best Western features a broad portfolio of hotel offerings - across every chain scale segment - to meet the needs of today’s leisure and business travelers alike.

Is Best Western ranked in the economy segment?

Best Western Hotels & Resorts continues to receive an impressive amount of industry accolades. Most recently, its SureStay Hotel Group® has been No.1 ranked in the Economy segment in the J.D. Power 2021 North America Hotel Guest Satisfaction Study - marking the second year in a row the brand has received the No. 1 ranking. Additionally. Best Western Premier® was ranked No.2 in the Upscale segment in the J.D. Power 2021 North America Hotel Guest Satisfaction Study.

Is Best Western a AAA?

Also in 2020, Best Western was named AAA®/CAA® Partner of the Year for the 12th consecutive year; and 2,037 hotels across the brand’s portfolios received a Tripadvisor® Travelers’ Choice Award.

Is Best Western the top hotel brand in 2020?

In 2020, Business Travel News ( BTN) selected Best Western as the No. 1 Midscale Hotel Brand and Best Western Plus as the No. 2 Upper Midscale Hotel Brand in BTN’s 2020 Hotel Brand Survey. This high-profile recognition marks the sixth year that BWHR has been ranked at the top by BTN’s readership.

Is Best Western a digital card?

Best Western Hotels & Resorts recently revamped its award-winning BWR program to continue providing travelers with one of the richest loyalty programs in the industry. BWR is now offering more benefits than ever before and has introduced a unique new digital membership card, giving guests simplified access to their membership number, point balance, current tier level and exclusive deals and offers. These added enhancements, coupled with one of the lowest free night redemption threshold in the industry, let travelers maximize their stays across Best Western's brand portfolio.

How much does a Best Western hotel franchise cost?

The cost of a Best Western franchise is relatively low at £47,000, while the total minimum investment amounts to around £420,000, with a reservation cost of £225,000. This is generally a third or half the cost of other major hotel chain franchise fees.

What support and training does Best Western offer franchisees?

Best Western offers a full complement of training opportunities, including an owner orientation programme, general manager professional development series, instructor-led regional workshops about hotel management, operations, sales, marketing, revenue management, guest satisfaction, customer loyalty and more.

How does the Best Western franchise model work?

Best Western allows its franchisees to operate their business the way they want to, as long as they live up to the commitment to quality, value, and standards of service that remains the same across the whole brand.

What are the potential rewards and profits to be made from a Best Western franchise?

Hotel franchises are generally considered one of the most profitable types of franchise on the market. A recent Knight Frank study reported that while 2018 saw slower growth, the number of rooms opening in the hotel sector has not slowed, and the stronger global economy, along with the competitive value of the pound, have continued to provide a boost to inbound tourism.

Are any Best Western franchises available for sale?

Because Best Western hotels are independently owned and operated they can be sold when the owner retires or decides to move on from what can be a very demanding business. However, established, profitable hotels should not be expected to come onto the market often or cheaply. For example, a three-star hotel in Ayrshire that was part of the Best Western chain was offered for sale at an asking price of £2.2 million, while a four-star hotel in Lockerbie was asking for offers in excess of £2.3 million.

How in-demand are Best Western hotels right now?

The total combined turnover of the UK’s hospitality sector surpassed £100bn in 2018, according to the Office of National Statistics - a rapid rise from £86bn in 2015 and showing a consistent growth of between 5 per cent and 6 per cent year-on-year.

How do I start investing in my own Best Western franchise?

The first step on the path to joining Best Western as a franchisee is to contact the company. To find out more, or to request further information on franchising with Best Western, click on the ‘Send Enquiry’ button now.

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Overview

Best Western International, Inc. owns the Best Western Hotels & Resorts brand, which it licenses to over 4,700 hotels worldwide. The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America. The brand was founded by M. K. Guertin in 1946. As of December 2021, Larry Cuculic is the president and CEO of Best Western and D…

History

Best Western began in the years following World War II. At the time, most hotels were either large urban properties or smaller family-owned roadside hotels. In California, a network of independent hotel operators began making referrals of each other to travelers. This "referral system" consisted of phone calls between one desk operator and another. This small and informal network eventually gr…

Logo history

As of September 2020, Best Western Hotels and Resorts has 18 brands and logos. Since 1948 the Best Western logo has had approximately 13 modification to the main brand logo, with the last brand logo change made in 2015. In 2010 Best Western divided the brand into 3 descriptors.
The logo stayed the same, but the descriptors of Plus and Premier were added, and all hotels were either a Best Western, Best Western Plus, or Best Western Premier. In 2015, a complete overhau…

Brands

The following 18 brands of Best Western are:
• WorldHotels Luxury
• WorldHotels Elite
• WorldHotels Distinctive
• WorldHotels Crafted

Ownership

As of 2018, it was nonprofit owned by its franchisee members.

See also

• List of hotels
• List of motels

External links

• Official website

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